One thing that I have noticed at the beginning of a project is that there almost always appears to be confusion. Confusion about mission. Confusion about terminology. Confusion about what is important. Confusion about roles and responsiblilities. It feels bad, it looks bad and it smells bad.
It's like what drag racers do before a run. They used to pour bleach on the tires and spin the drive wheels, creating massive amounts of foul smelling smoke. The purpose of this exercise is to heat up the rubber, so on the actual run, the tire are already super sticky and get traction and the car launches like a "hole shot" down the strip. There is a science to this, but it feels, looks and smells bad.
